HubSpot for Startups gives eligible early-stage teams up to 90% off HubSpot’s CRM, marketing, sales, and service software in the first year (with ongoing discounts after), plus onboarding and training. It helps founders stand up go-to-market operations affordably.
- Provider:
- HubSpot
- Referral needed:
- Yes (VC / accelerator)
Up to 90% off HubSpot’s CRM, marketing, and sales software in year one for startups in a partner program, with onboarding and training included.
Why this could be a strong fit
Best for founders who need a real CRM and marketing engine early without enterprise pricing, especially sales-led B2B startups.
What you need to qualify
- Associated with a HubSpot for Startups partner (VC/accelerator/incubator)
- Have raised up to a defined funding cap (tier-dependent)
- A new HubSpot customer (not on an existing paid plan)
- A company website and go-to-market use case
Eligibility
- Eligible stages
- Pre-seed, Seed
- Countries
- Global, subject to the provider’s eligibility and approval
- Referral
- Requires an accelerator / VC referral
How to apply
- 1
Find your partner tier
Confirm your investor/accelerator’s HubSpot partnership and your discount tier.
- 2
Apply through the program
Submit your details on the HubSpot for Startups page.
- 3
Get verified
HubSpot confirms eligibility and applies your discount.
- 4
Onboard
Set up your CRM, pipelines, and marketing with included training.
Frequently asked
Up to 90% off in year one and up to 50% ongoing, depending on your partner tier.
You need an eligible partner association (accelerator, incubator, or VC) and to be under the funding cap.
HubSpot’s Marketing, Sales, Service, CMS, and Operations Hubs.
CRMSaaS